How? You are going to want to see this

I’m the Founder and CEO of Parlay Collective. This space reflects how I approach building online marketing platforms and monetization, combining strategy, structure, and long term thinking with the realities of modern work and life.

I share what holds up over time, what’s working now, and how it all shows up in practice.
I share what holds up over time, what’s working now, and how it all shows up in practice.

WELCOME
I am Audrie Dollins 

BUILDING PLATFORMS
THAT PERFORM

A view Inside the Framework

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I’m the Founder and CEO of Parlay Collective, where I oversee strategy, growth, and platform performance across brands and creator-led businesses.

My work centers on building strong online foundations through structure, clear execution, and a deep understanding of what drives conversion, return on investment, and sustained relevance. The perspective I share here comes from experience, scale, and long-term thinking.

Alongside this work, I share the realities of modern founder life, from corporate workwear, travel, and office life to the tools and considerations that support showing up prepared in demanding environments.

This platform reflects how I build today, focusing first on what works, then on how it shows up in real life.

Founder and CEO of Parlay Collective, overseeing strategy, growth, and platform performance across brands and creator led businesses.

Meet
Audrie DOllins

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Everyday finds and travel essentials chosen to support life alongside work. A refined balance of comfort, function, and quality, with pieces selected for real use and longevity as schedules overlap and priorities shift.

LIFESTYLE & TRAVEL

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The tools that support how work actually happens. From elevated desk pieces to dependable everyday supplies, this is a thoughtful mix of higher and lower priced essentials selected for organization, efficiency, and consistency across demanding days.

OFFICE ESSENTIALS

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Workwear and everyday pieces selected with intention. A balanced mix of investment staples and well-priced finds, chosen for fit, longevity, and repeat wear through long workdays, meetings, and travel. These are the pieces I rely on because they hold up, not because they trend.

Workwear  Essentials

Perspective on modern marketing and monetization, paired with the platforms, products, and tools that support how I work.

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